Digital Marketing Jobs

Permanent/Full Time

3 - 5 Years

First Degree

Other Industry Jobs

Not Specified

Education and Experience: Experience: At least 3 years of experience in digital marketing within a corporate firm. Skills: Proficiency in social media management, content creation, SEO, email marketing, and website management. Knowledge: Strong understanding of digital marketing trends, tools, and best practices. Graphic Design: Knowledge of graphic design is preferred. Media Background: A background in media is a plus.

2024-09-17

Insight HR Solutions is mandated by one of its clients to recruit a Digital Marketer for immediate employment. The office will be located in Accra.

Job Summary:

This role demands creativity, analytical skills, and the ability to drive digital initiatives that align with our business objectives across all operational centers.

Key Responsibilities:

Social Media Management:

• Strategy Development: Create and implement comprehensive social media strategies tailored to the distinct markets of all our operational offices globally focusing on brand visibility and engagement.


• Content Creation: Develop and curate engaging content for social media platforms, maintaining consistent messaging while adapting to the cultural nuances of each market.


• Community Engagement: Monitor social media channels, respond to inquiries and feedback promptly, and identify opportunities for increased audience interaction.


• Paid Campaigns: Manage and optimize paid social media campaigns to generate leads, expand audience reach, and meet revenue targets.

Email Marketing:

• Strategy Development: Design a comprehensive email marketing strategy aligned with overall business objectives.


• Target Audience Definition: Segment email lists for personalized messaging and define target audiences effectively.


• Campaign Management: Create and execute email campaigns using marketing automation tools, scheduling for optimal timing and frequency.


• Best Practices: Stay updated with industry best practices and implement them in campaigns to enhance brand awareness, nurture customer relationships, and drive conversions.

Website Management:

• SEO Implementation: Develop and implement SEO strategies to improve website visibility and search engine rankings.


• Content Management: Ensure website content is current, relevant, and aligned with marketing objectives.


• Collaboration: Work with internal teams and external agencies to continuously enhance the website and integrate new features.

Audience Analytics and Insights:

• Data Utilization: Use analytics tools to track and analyze performance metrics across social media and websites.


• Reporting: Generate regular performance reports, providing insights and recommendations for strategy optimization.


• Opportunity Identification: Identify trends and opportunities from analytics to refine campaigns and boost engagement.

Collaboration and Coordination:

• Team Alignment: Collaborate with the marketing and operations teams to align digital strategies with broader marketing goals.


• Cultural Adaptation: Work with regional teams to tailor content and strategies to ensure cultural relevance.

If your background and competence meet the above requirements and you are self-driven, proactive, results oriented person, please send your CVs and relevant testimonials to the following medium by Tuesday, 17/09/2024 

Dzorwulu

Greater Accra

Ablade Rd, Kade Ave, Off Mountcrest University Rd, Kanda