- The world’s most iconic brands were celebrated at the Second Power Brands Global event alongside London International Forum for Equality (LIFE) Summit, presented by Contentra Technologies USA ; a leading Publishing Services , digitisation and Content transformation company .
- High profile inductees to ‘Power Brand: Hall of Fame 2018’ include former Paralympian, Baroness Tanni Grey-Thompson,Mr. Zlatko Mateša, 6th Prime Minister of the Republic of Croatia & President of the Croatian Chamber of Commerce, H.E. Mohamed Waheed Hassan, 5th President of the Maldives, serial technology entrepreneur Mike Tobin OBE, former CEO of Telecity Group and more.
- Global Wage Equality Vision Document based upon Dr. Malay Chaudhuri and Prof. Arindam Chaudhuri launched to fight for a just world with 3:1 ratio of wages between the highest paid worker to the lowest paid worker.
- Lamborghini, Pirelli, Best Western were amongst some of the world's leading brands celebrated in the Global Power Brands category.
1st June 2018, London – World leaders including former Presidents and Prime Ministers academicians, media giants, sports and film personalities, international entrepreneurs, investors, CEOs and political figures convened in London today for the second edition of Power Brands Global and London International Forum for Equality (LIFE) Summit. A spectacular ceremony saw high profile global leaders in politics, business, sport and philanthropy inducted into the Power Brands Hall of Fame at the Hilton Kensington, London.
The event, an initiative of the Centre for International Competitiveness & Research (CICR), an organisation providing research for the business, policymaking and academic communities, focused on the level of competitiveness of businesses within economies. Power Brands Global also took place alongside the London International Forum for Equality (LIFE) Summit, a unique confluence of some of the most powerful and humane international minds from the sphere of politics, business, academics and entertainment committed to spreading the cause of global equality.
The evening was hosted by Ian Stafford, sports journalist, and Ellie Torrez, model and actress, with India’s leading 24-hour English-language news channel TIMES NOW supporting the event as Media Partner. Power Brands Global also provided much attention from 10 global leaders inducted into the Power Brands Hall of Fame. Experts in their respective fields, each awardee was commended for building a brand that has promoted faith, hope and commitment to spreading equality, and were honoured with their inductee into the Power Brands - Hall of Fame.
This year’s inductees featured figures from the Charity/ Not for Profit sector, Sports, Politics and Business, including:
- Helen McEachern, CEO Cherie Blair foundation – their work focuses on strengthening the capability, confidence and access to capital of women entrepreneurs in countries where they lack equal opportunities.
- Dominique Airey, CEO, Khulisa - a crime prevention and offender rehabilitation charity based in North London with roots in South Africa.
- H.E. Mohamed Waheed Hassan, 5th President of the Maldives - recognised as one of the most influential voices on foreign relations, democracy, and human rights in the Maldives. With dedicating his life to increasing humanity both at home and abroad, his Excellency has worked in a number of UN agencies. He played a key role in reconstructing Afghanistan and has helped to enroll over 5 million children in schools, vaccinate 6 million and provide health services, water, and vaccination. Speaking about his induction, H.E. Mohamed Waheed Hassan said: “*I’m very pleased that the Global Power Brands- LIFE invited me as the **chief** guest and decided to induct me to the Power Brands Hall of Fame 2018. The Brand of the UN and UNICEF in particular has made it possible for me to serve the poorest of families around the World. My brand as former President of Maldives continues to help me serve the private sector as well as the civil society to improve the lives of most neglected children*.”
- Baroness Tanni Grey-Thompson – one of UK’s most successful Paralympians and a beacon for equality, especially for the differently abled - and now a politician in the House of Lords, who also delivered the keynote address at the evening.
- Mr. Zlatko Mateša, PhD - the 6th Prime Minister of the Republic of Croatia & current President of the Croatian Chamber of Commerce - Croatian Olympic Committee.
- Neena Gill MEP - UK (West Midlands) - Currently serving her third term as a Labour member of the European Parliament for the West Midlands, she’s spent over 18 years working in social housing in a variety of inner-city areas across the UK to tackle issues of social deprivation and homelessness and hit the headlines by setting up the country’s first Asian only sheltered accommodation.
- Virendra Kumar Sharma MP - UK (Southall) - Vocal humanitarian activist and is a member of the Council of Europe Committee on Legal Affairs and Human Rights. Chairs the Indo-British All-Party Parliament Group leads APPG for Gurkha Welfare and Co-chairs APPG on Nepal, Tuberculosis and Hepatitis Group.
- John Atwal OBE - His brainchild Premier Decorations had a humble beginning 30 years ago and now employs 250 people at its peak in the year.
- Mike Tobin OBE - Serial technology entrepreneur and philanthropist. As the former ‘maverick’ CEO of Telecity Group, the FTSE 250 data centre operator he took from £6million to £3billion, Michael is known across the globe as the leader who created the data centre industry in Europe.
- Bright Simons - Pathbreaking Ghanaian social innovator, entrepreneur, writer, recognised by the World Economic Forum as a young Global Leader.
President of the mPedigree Network, a system that empowers consumers to instantly verify with a free text message whether their medicines are safe and not counterfeit.
Prof Arindam Chaudhuri who presented the Global Wage Equality Vision Document based upon Dr. Malay Chaudhuri's and his forthcoming book to fight for a just world with 3:1 ratio of wages between the highest paid worker to the lowest paid worker, said, "This vision that we have nurtured for decades and formally announced on 5th May this year, will now gain momentum with such powerful people spreading the word. I am myself embarking on a 15 nation tour in the first phase to present a paper to Political and Corporate leaders across counties."
Power Brands Global was presented by The Centre for International Competitiveness & Research (CICR) and the London International Forum for Equality (LIFE) Summit.