The originator of Kizomba dance in Ghana, Ebo Anderson Jr. better known as Kizomba King has revealed that he designed the dance communication concept for the National Commission for Civic Education for community engagement.

The National Commission for Civic Education (NCCE) on Monday, November 11, 2024, launched the Dance to the Beat Peace Campaign to promote political tolerance ahead of the December 7 general elections.

The campaign, which is with the theme: Promoting Political Tolerance through Dance, aims to engage the public, particularly young people, through dance and music.

Speaking to Channel One TV, Kizomba King revealed that, he designed the dance communication moves for the NCCE for community engagement.

According to him, by using dance to convey messages about civic rights and political tolerance, the campaign hopes to create a more inclusive and peaceful electoral environment.

” This is called dance Communication…The NCCE is mandated to educate Ghanaians on their civic rights by way of the right to vote but then communication gets difficult because of how people perceive politics now so I designed dance communications because the youth, the community everybody responds positively to dance”,

He continued,” Once someone dances for you the person automatically becomes a friend so I designed this initiative for NCCE for community engagement… I started it in 2020 and it was beautiful ..this year the NCCE decided we do it again…So we are hitting the communities”.