• New frequency (107.9MHz) from July 1st 2010
• A refreshing new log, new presenters &new programmes
Accra-based number one radio channel for the young and young at heart, YFM has made a forward move from 107.7MHz to 107.9MHz in a bid to improve value and visibility to its growing audience across Ghana.
According to Station manager George Brun, the new frequency (107.9MHz) approved by the National Communication Authority (NCA) will bring listeners closer to YFM. “YFM is always on the look-out for opportunities to interact with its listeners. Feedback from our listeners has always helped us to give to our audience the best in radio. Our listening culture and openness set us apart as No. 1 in a competitive industry†he says.
Effective July 1st 2010, fans will tune in to YFM on 107.9MHz to experience a new level in radio with so many more refreshing, syndicated and local programmes as well as new presenters.
Outdooring the new frequency (107.9MHz) with a new logo, YFM has outlined a number of interesting programmes and activities to engage and interact with their ardent audiences including a corporate launch to be held at the plush Silverbird foyer, just opposite the ultra-modern YFM studios located at Accra’s premium shopping centre Accra Mall. The Corporate launch will host corporate bodies and personalities, famous artistes, YFM fans as well as listeners and media partners at a networking and celebration night to be filled with breath-taking performances. The day will also give the gathering a unique opportunity to experience at firsthand, YFM’s new programme line-up and fresh presenter personalities coming to add to the leading radio team.
Programmes Manager Nana Kwame Sarpong (a.k.a Norkus) says, “YFM is poised to take radio to a higher level with more refreshing programmes, presenters and events. This re-launch is in itself packed with so many interesting activities and surprises. Be the first to experience YFM on 107.9MHz so you can testify about the new tempo. We are grateful to our discerning listeners and we promise to make our growing family more exciting especially now that the new frequency will attract more and more people to the table.
Other activities marking the re-launch include beach parties, night-clubbing, a Friday Wear party and a host of other interesting and innovative activities to bring YFM closer to listeners.
For more information, contact GMA: 0302 912071-3/corpcom@gmaworld.com