The project dubbed “Live On Campaign with Miss Malaika” will target in-school and out-of-school young adolescents.

The target group will see the crowned Beauty Queen socialize with them, using that opportunity to educate them on HIV/AIDS prevention.

She would also encourage young adolescents to avail themselves of counselling and testing services.

Lady Nsarko who is an Ambassador of the Ghana AIDS Commission, together with her team from Charter House and other HIV/AIDS experts from NACP would embark on this HIV/AIDS prevention campaign across various communities in the country, especially, the red flag zones where HIV is prevalent.

She would take the campaign to schools, churches, mosques, markets, shopping malls, taxi ranks, lorry stations, bus terminals, and other public places where head porters popularly called Kayayeis are.

The Beauty Queen has since her unveiling as HIV/AIDS prevention Ambassador, been under training at the National AIDS/STI Control Programme, preparing assiduously for this project which aims among other things to sustain the gains made in the fight against the HIV/AIDS and to help to reduce further, the number of new cases.

She told journalists moments after the media launch of ART@20 on Friday, February 16, 2024, that “I can’t wait to see the start of this project to enable me to share the knowledge I have acquired with my peers out there. I am so excited to serve my country, Ghana, on a bigger platform that has been provided to me by the kind courtesy of the Ghana AIDS Commission which has truly made a remarkable achievement in the fight against HIV/AIDS”.