The meeting was to recognise the agents’ unwavering dedication, address key operational concerns, and explore new pathways for collaboration and growth.

Attended by agents from various regions, the meeting reflected the deep-rooted commitment of agents to the SIC brand.

In his opening remarks, the President of ASICA Mr. Fred Kakra Wilson, congratulated Mr. James Agyenim-Boateng for his appointment as the Acting Managing Director, saying that, his presence at SIC Insurance PLC had brought renewed hope.
He highlighted the pivotal role agents played in driving the company’s premium production and expressed the hope that management would continue to support them to exceed their targets this year.

Mr. James Agyenim-Boateng, the Managing Director of SIC Insurance PLC, for his part, commended members of ASICA for their invaluable role in driving the success of SIC Insurance PLC.

It was revealed during the meeting that some agents had served the company for as long as 50yrs, demonstrating unparalleled loyalty

Mr Agyenim-Boateng said: “The fact that the very foundation of our company was started with the Agency force about some six plus decades ago and the formation of the Association, which dates back as far as 1989 makes you the backbone of our company.”

He gave assurance of working of working together with the leadership of ASICA to enhance training programmes to sharpen their skills in managing portfolios and business, as well as introducing a competitive rewards systems to recognise their hard work.

Mr. Agyenim-Boateng said, management would also work with ASICA to streamline the processes that would make their work more efficient and easier, adding that, he would run open communication channels to get their feedback and inputs to help shape SIC’s business strategies.

“I will use this occasion to assure you that as Management, we are committed to growth, innovation, and excellence. My vision is to build a future where we not only meet but also exceed our targets, where our agents feel empowered with the best tools, training, and incentives to thrive in a competitive market,” he said.

He urged members of ASICA to continue to be the brand ambassadors of trust and professionalism for SIC Insurance PLC.

“I want us to build a relationship based on mutual respect and shared purpose. We are not just in this business to sell insurance policies. We are here to make a difference—to help people recover from loss, to enable businesses to bounce back from adversity, and to give society the confidence to move forward,” he said.