The project seeks to empower Persons with Disabilities (PWDs) through digitalization.
Speaking at the launch, Ms. Margaret Ansei, Chief Executive Officer (CEO) of GEA, emphasised the project's transformative potential in fostering inclusivity and economic empowerment within Ghana's entrepreneurial landscape.

Ms. Ansei said; "today marks not just the commencement of a project but the dawn of a new era of inclusivity and empowerment, the 2021 Population & Housing Census highlights that approximately 8 per cent of our population face barriers to economic opportunities."
She further added that the initiative sought to dismantle barriers among entrepreneurs and unlock the immense potential of PWD entrepreneurs.

The D4J Project, developed in partnership with GIZ under the German Cooperation's 'Invest for Jobs' initiative, builds upon the success of the Women SME Innovation Programme.

It provides tailored digital literacy training, access to essential business tools, digital visibility support, and one-on-one coaching to help PWD-led enterprises compete effectively in the modern economy.

Highlighting the project's alignment with the Sustainable Development Goals (SDGs), Ms. Ansei said they included contributions to SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry,
Innovation and Infrastructure), SDG 10 (Reduced Inequalities), and SDG 5 (Gender Equality).

The initiative aims to empower 50 Ghanaian businesses led by PWDs, helping them embrace digitalization and create 100 new jobs by September 2025. It also aligns with President John Dramani Mahama's vision of inclusive economic growth and digital transformation.

Ms. Ansei expressed gratitude to GIZ and the German Cooperation's 'Invest for Jobs' team, as well as the GEA staff and the resilient PWD entrepreneurs.
She affirmed GEA's commitment to ensuring that PWDs were not left on the margins of Ghana's economic development but integral to its success.