This promotion, which is the first of its kind, has a two-month life span and gives customers an exciting and unprecedented opportunity to engage more with their close friends and family.

The Director of Sales and Marketing, Ms Agnes Emefa Essah, who was speaking at the launch on August 15, said  for the first time in Ghana’s history, Vodafone customers can now purchase a recharge card and share the same value with two other people all over the country.

She explained that for any recharge card ranging from
GH¢2 and above purchased by any customer, they could share with two other friends or family members who were also Vodafone users.

She added that these two other users would enjoy the same recharge value if the recharge card is passed on within three days.

She alerted customers to note that the bonus airtime to be enjoyed by two loved ones could only be used for on-set voice calls and Pay-As-You-Go data which would last for two days.

“We know the discomfort that is often times associated with not having airtime or data. We also want to drive speed and excitement, hence the three-day duration to make customers who want to make calls and surf the internet. All you need to do is load your credit and give out the recharge card or pin to two other people who will also load with the code *135* and the same pin code on the card to acquire the same value,” she said.

“Rewarding costumers are intrinsic to what we stand for as a customer obsessed brand and this is the latest addition to our portfolio of exciting deliverables,” she added.

Other services

Ms Essah said the company was looking forward to driving an inclusive digital revolution and had, therefore, launched a service for the hearing impaired to reach the company’s call centre.

“We also want to drive to invite many more people to join the digital journey and in line with this strategy, we have launched a service for hearing-impaired customers to send messages across our call centres,” she said.

To make this effective, she mentioned that the mobile network operator had trained people to understand sign languages to help them solve their network problems.

The company is poised to continue rewarding its customers for their loyalty and have the heritage of doing business in the country for a long time.