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Samsung held its annual Galaxy Unpacked event today, where Android Central took a first look at the Galaxy S25, Galaxy S25 Plus, and Galaxy S25 Ultra. Aside from these new phones, Samsung announced a host of AI features, a new chipset at the heart of the S25 series, and a surprise fourth variant of the Galaxy S25.
Here's a quick wrap of all that was 'Unpacked' today.
The Galaxy S25 Series launches today as a trio, with the top-end S25 Ultra, the middle-child S25 Plus, and the standard S25 device. When it comes to the core, all three devices are powered by a custom version of Qualcomm's Snapdragon 8 Elite chipset, which the chipmaker designed in collaboration with Samsung. The S25 lineup will receive seven generations of OS upgrades and security updates, the company says.
The devices get the new and upgraded OS, One UI 7 with Android 15 OS out of the box. With One UI 7, users can expect seamless integration of AI on the phone.
When it comes to the design of these phones, the Galaxy S25 Ultra gets a durable titanium build with smooth, rounded edges and thin bezels. It has a 6.9-inch QHD+ dynamic AMOLED display with a 120Hz refresh rate. The Ultra also comes with a new 50MP ultrawide camera sensor — upgraded from the previous 12MP, along with a 200MP wide camera, another 50MP telephoto lens with a 5x zoom, and a 10 MP camera with a 3x zoom.
The phone will be available in four colorways: Titanium Silver Blue, Titanium Whitesilver, Titanium Gray, and Titanium Black, along with three unique colors: Titanium Pinkgold, Titanium Jetblack, and Titanium Jadegreen.
The Galaxy S25 and S25 Plus get a fairly similar design to their predecessors with more rounded edges, sporting a Dynamic AMOLED 2X display with a familiar 120Hz refresh rate. The S25 Plus has a sleek 6.7-inch QHD screen, while the standard model has a 6.2-inch FHD display. Both siblings get a major upgrade, with a new 50MP wide camera, a 12MP ultrawide camera, and a 10MP telephoto camera that comes with 3x optical zoom.
The duo gets four new colorways: Navy, Icyblue, Mint, and Silver Shadow colors, plus exclusive colors like Blueblack, Coralred, and Pinkgold when ordered directly from Samsung's website.
When it comes to durability, all three phones have an IP68 dust and water resistance certification and are compatible with Qi2 charging, albeit without built-in magnets. The S25 series retains its predecessor's price tags, with the S25 Ultra starting at $1,299, while the S25 and Plus models cost $799 and $999 respectively.
The much-needed collab between Samsung and Qualcomm brings us an 'Elite' chipset that powers the S25 series' AI capabilities. The company aims to bring you an assistant that is not only interactive but also intuitive, knowing what your next move could look like by tracking your daily activities.
To start, the home screen gets a new interactive bar dubbed the 'Now bar,' which highlights your personalized recommendations and tracks updates. Meanwhile, the 'Now Brief' is another new interactive widget that can provide a snapshot of your day.
"With a single glance at your phone, you'll know when a match is on and be able to follow live with scores and more," Google said in a blog post describing changes coming to Android on Samsung's latest phones. "If you want to dive deeper, simply tap the card to get perspectives, stats, and news on Google Search."
Up next is Google's Circle to Search, which also gained a few new tricks thanks to an expansion of AI overviews. The company states this expansion will apply to "trending images," "unique objects," and more. Once highlighted, Circle to Search displays quick facts, including links to what the user has searched for. For instance, if you look for a weird-looking dessert, Search will explain what it is and where it comes from.
Something else that's new with Gemini on the Galaxy S25 is the ability to interact with apps using Agentic AI. Summon Gemini by holding the side button; the AI will then interact with the apps on your Samsung phone. You can also ask Gemini Live to review your photos, suggest any edits, and other such interactions.
The company reiterated that all the new Galaxy AI features are available across the entire Galaxy S25 lineup, so even if you get the basic mode, you get it packed with all the AI features.
The next thing Samsung showed off today was more on Android XR and how it would utilize the Android platform for its upcoming mixed-reality headset. Samsung's "Project Moohan" Android XR-powered headset is also on the show floor at Unpacked. However, folks attending the event were not allowed to try it on as yet. That said, this was the first time they've publicly shown off the headset like this, giving viewers a good idea of what's in store with this project.
We expect the headset to have motion controller support like a Meta Quest 3, but for now, we aren't sure when this headset is likely to be released or whether it will come with the controller within the box.
While we thought we'd seen it all, Samsung threw us a curveball, and If you turned off the livestream to the Unpacked event too soon, you'd have missed a good, long look at the Samsung Galaxy S25 Edge.
Samsung teased a fourth addition to the S25 series— what we thought could be the Galaxy S25 Slim, now has a new name.
The device looks sleek, possibly with an end-to-end screen (going by its name) and a solid design. The video also showed us the components of the device as a part of the teaser, but not much else.
The Galaxy S25 Edge appeared quite thin and lightweight. The S25 Edge seems to have two cameras at the back and likely a small selfie camera at the front. In terms of design, the phone, much like the S25 series, has rounded edges and extremely thin bezels.
We don't have the full specs yet, as Samsung revealed next to nothing about the phone, including how thin it actually is. It could carry the same Snapdragon 8 Elite for Galaxy as the S25 series that launched today, another key fact that has yet to be revealed. We also don't know when Samsung plans to release the phone; however, there has been some chatter that it could come out as soon as April or May of this year.
