The Zoomkids CSR Program is aimed at raising the level of awareness of environmental sanitation issues among children and youth in Ghanaian schools.

The main focus of the Zoomkids initiative is to “Catch Them Young,” in schools and have so far reached over 526 schools nationwide that have signed on to the various interventions including Zoomkids Recycling, Climate Change Innovations, Zoomkids Excursions, Operation Clean Your Frontage, Zoomkids Upcycling and Quiz Competitions. This year alone, over 150 additional schools joined the new Zoomkids Pipe-It-Up Ghana Project.

Speaking at the Second Edition of Children Sanitation Fair and 4th Edition of Schools Sanitation Solutions Challenge, the Zoomlion Director of Finance and Group Financial Controller of Environmental and Sanitation Cluster of the Jospong Group, Mrs. Adokarley Opkoti-Paulo, who represented the Managing Director of Zoomlion, said the Zoomkids peer education in schools have impacted lives. The Zoomlion Foundation is taking steps to initiate green skills training for out-of-school youth.

The Second Edition of Children Sanitation Fair and Fourth Edition of Schools Sanitation Solutions Challenge was jointly organised by Zoomlion Foundation, World Vision and Kings Hall Media plus other partners. The two events happened concurrently in the National Theatre whereby Zoomlion Foundation hosted the Children Sanitation Fair for 1500 schoolchildren and teachers and World Vision hosted the Schools Sanitation Solutions Challenge.

Mrs. Paulo said  in 2016, Zoomlion initiated a number of public education programs, key among them is the Zoomkids CSR Program.

She said the main pillars of Zoomkids CSR Program serves as an umbrella for many sub-projects, adding that in 2008 and 2009, the company collaborated with Ghana Education Service to start Zoomkids Clubs in the primary and JHS schools to champion peer education on sanitation.” Zoom Ambassadors Clubs were later formed in the SHS schools to offer green skills to the youth.

She added that the success of this became evident when the schools took up initiatives to clean up their immediate surroundings. The Acting MD revealed that in 2010, Zoomlion backed this cleanup with nationwide donations of sanitation logistics to schools and among the items donated included wheelbarrows, shovels, rakes, cutlasses, rain boots and brooms. “This metamorphosed into operation clean your frontage in schools.”

She indicated that in 2014, the company initiated Zoomkids School Recycling Project which gave out waste bins, recycling machines and recycling training to school children. “We have constructed a recycling shed in West Region and installed recycling machines in the Eastern Region and Accra.

This climaxed into a partnership with the University of Environment and Sustainable Development (UESD) to organise the first Recycling Innovation Challenge which was won by Anyaboni Basic School in Asesewa in the Upper Manya Krobo Municipality.

Mrs. Paulo said in 2016, Zoomlion Foundation implemented a nationwide Zoomkids Sanitation Quiz Competition where the winner was sponsored all all-expenses paid trip to Dubai and in 2023 Zoomlion sponsored the Child Sanitation Diplomat to Budapest.

Mrs. Paulo saId the most recent activity was in 2022, when Zoomlion Foundation launched 'Pipe-It-Up’ Ghana Project in collaboration with Pureco and the Embassy of Hungary. “This project uses an interactive board game to raise awareness on the conservation of water resources for Sustainable Development.