The BEN Africa Conference, which was originally established at Nelson Mandela University Business School in South Africa, serves as a key platform for leaders, businesses, and stakeholders across private, public, and non-profit sectors to engage in meaningful dialogue about ethical decision-making in business.

Through this collaboration, Absa Bank seeks to drive conversations around moral integrity, particularly in the face of growing challenges to ethical conduct in African businesses.

"At Absa Bank Ghana, we have always upheld the ethical values championed within our organization. We view the BEN Africa conference as a key platform to advance ethical business practices. Ethics play a crucial role in organizational leadership, driving both business growth and sustainability," said Judith Haizel, Director of Compliance, Absa Bank Ghana LTD.

This partnership also includes the Absa BEN-Africa Supplier Day, a unique initiative aimed at empowering small businesses. During this event, SMEs will be introduced to the Ethically Aware Supplier Induction Programme, which equips executive management teams with tools to promote ethics within their organisations. The programme, developed by The Ethics Institute, accredits businesses as “Ethically Aware” upon completion.

Professor George Ampong, Dean, Ghana Communication Technology University Business School, highlighted the role higher education institutions played in inculcating the culture of ethics among businesses and Ghanaians.

He, therefore, called on stakeholders in the business and regulatory community to encourage the studying of contemporary issues and topics, especially ethics in higher learning institutions.

By sponsoring this conference, Absa reaffirms its mission to be a force for good in Africa, encouraging organisations to lead with ethical principles.