As part of efforts to offer visitors to Ghana a memorable holiday season and to showcase the vast array of business opportunities in Ghana, DDP Outdoor Limited, the market leader in outdoor advertising in Ghana, in partnership with MullenLowe Accra and the Ghana Airports Company Limited, ran a Christmas special, dubbed "Fly with us to the Stars" at the Terminal 3 Arrival Hall of the Kotoka International Airport in Accra.
The Ghana Airports Company Limited, expected an average of 90,000 passengers flying through its Terminal in December 2022, and the event leveraged this opportunity, to offer exciting welcome packages for travelers across the 12 days of Christmas.
The campaign helped to promote visibility for the country as a sought-after business and tourist destination through its Christmas decorations in and around the Kotoka International Airport.
"We urge potential and continuing sponsors to take advantage of the campaign by coming on board months ahead of the start", Mrs. Norkor Duah, MD of MullenLowe Accra said.
Passengers who were engaged and who took part in the promotion expressed joy at the initiative and looked forward to a memorable Christmas holiday in Ghana.
“Fly with us to the Stars” is an annual campaign targeting visitors to the country in the month of December.
The campaign was sponsored by Goil, ATL, Flora Tissue, Top Choco, Atlantic Climate Control, El-Sayus Company Limited, GWorld Ghana Limited and A5 Security Limited.
Other sponsors were Engineering Limited, Modern Digital Electronics Limited, Wilco Investment Company Limited, Frontier Managememt and Support Services, K.Lead Ventures Limited, GoodLife and Amandi.