Strong like-for-like sales over the first quarter have propelled shares in luxury fashion house Burberry to the top of the FTSE 100, up 11.78% at £22.24.
Fans of the label have embraced designs by chief creative officer Riccardo Tisci while the company also reported stronger demand in China.
Investors welcomed Pearson's decision to switch paper in favour of technology for its new school text books. Its share price is 3% ahead at 889.9p.
Online property site Rightmove is the day's biggest FTSE 100 faller so far, down 2.35% at 519.55p.
The FTSE 100 is up 0.36% at 7,558.96.
On the FTSE 250 - up marginally at 19,591.11- AG Barr's share price remains in the doldrums after a shock profits warning. Its share price is now down 24.97% at 652p.