This year's theme: "Building bridges and navigating polarisation," highlights the essential role public relations professionals play in combating misinformation, rebuilding institutional trust, and promoting unity through transparent communication.

World Public Relations Day marks the birth anniversary of Ivy Lee, widely regarded as the father of modern public relations.

The annual event aims to spotlight the value of strategic communication in society, particularly in governance, stakeholder engagement, and social development.

A statement copied to the Ghana News Agency said under the leadership of IPR Ghana President Esther A. N. Cobbah, the Institute had announced month-long events designed to engage a broad spectrum of stakeholders, including PR professionals, students, decision-makers, and the general public.

It said activities include a national webinar on "PR and Our Stakeholders, Bridging the Gap," an Executive Breakfast Meeting with CEOs and ministers, panel discussions on truth-telling and governance, and student outreach across communication and journalism schools.

In addition, IPR Ghana will roll out community impact projects providing pro bono PR support to NGOs and underserved institutions.

This statement said the Institute will also inaugurate new regional chapters in the Northern and Middle Belt zones to extend its reach and support professional development.

Other planned activities are a national survey on the aspirations of young PR professionals, strategic partnerships with the Ghana Health Service and the DVLA for advocacy campaigns, and participation in the maiden conference of national and regional public relations officers within the health sector.
 

"A digital campaign promoting the strategic value of PR across sectors will run alongside media collaborations featuring interviews, op-eds, and features designed to raise public awareness of the profession," it said.

The statement added that, Mr Peter Martey Agbeko, Chair of IPR's International Relations Committee and a member of the Governing Council, highlighted the initiatives, saying, it reflected IPR Ghana's commitment to elevating the PR profession, building national capacity, and advancing the strategic relevance of communications in governance and national development.