The clean card would improve the sanitation service by making it affordable and available to the public.

     The clean card allows customers to scratch and win up to 50 per cent discount on home, office, community, event and industrial cleaning services and cleaning supplies.

    Speaking at the launch, Mr Victor Ativie, the Business Development Manager at Sefy’s Choice Ghana said whilst giant sanitation service provider, Zoomlion has put in ample effort in helping improving sanitation in Ghana, cities still swim filth and in view of this, the clean card has come to improve the sanitation service by making it affordable and available to the public.

   He said the sanitation service industry is very competitive, therefore, the need for creative and innovative marketing strategies to attract customers.

  Mr Ativie added that the small and medium-sized enterprises (SMEs) were the back bone of every thriving economy and as such, must be encouraged, by Government, to do more to satisfy the needs of customers.

  He also outlined the objectives of the clean card as; to reward users by offering unbeatable discounts on sanitation and supply services, create job opportunities for entrepreneurs who wish to venture into cleaning service marketing and give customers a better and affordable way of providing cleaning service.

   Others he said were; to reach users faster and easier, give customers a better option for sanitation and supply services.

  Mr Frank Afful, the General Manager of Sefy’s Choice Ghana said the clean card offices are located in Accra and Takoradi therefore making it easy for customers within and around those regions to have access.

    He said the clean cards were available at fuel stations, restaurants and shopping malls and shops.

“President Akufo-Addo has promised to create a conducive environment for businesses to thrive and SMEs are ready to realize those promises.

“The clean card is an innovation that has come to stay, with the hope of creating jobs, shaping and improving living standards of Ghanaians”, he said.