The NGO of the Year Award, launched by Avance Media in 2022, celebrates the remarkable work of African NGOs and the critical roles they play in advancing the continent’s development. These organizations provide essential services across various sectors, such as healthcare, education, and community empowerment, making a lasting difference in the lives of millions of Africans.

Following the announcement of the Top 10 NGOs Leading Community Empowerment in Africa, Avance Media opened a public poll to select the 2024 NGO of the Year, with Merck Foundation emerging as the winner.

Merck Foundation's contribution to African healthcare has been substantial, with over 2000 scholarships provided to doctors from 52 countries in 44 critical and underserved specialities. Their “Merck Foundation More Than a Mother” campaign has raised awareness about infertility stigma. Merck Foundation’s focus on improving access to healthcare in rural areas has led to a stronger healthcare system and better health outcomes for millions. Moreover, their Educating Linda program is supporting the education of thousands of girls across Africa through scholarships, essential school items and awareness campaigns.

The NGOs recognized among Avance Media’s Top 10 Leading Community Empowerment Organizations in Africa include the African Women's Development Fund (AWDF), African Medical and Research Foundation (AMREF), Doctors Without Borders, CARE International, Merck Foundation, Oxfam, Plan International, Save the Children, WaterAid and World Vision.

Speaking on the award, Prince Akpah, Managing Director of Avance Media, emphasized the importance of the recognition, stating: "The NGO of the Year award continues to serve as a crucial platform for highlighting and encouraging the work of NGOs across Africa. It affirms the essential role they play in driving the continent’s development and inspires even greater contributions to improving lives across the continent."

??The award serves as a vital platform to showcase and support the transformative work of NGOs across Africa, reaffirming their critical role in shaping the continent’s future.