The Minister for Communication, Digital Technology and Innovation, Samuel Nartey George has said Ghana's improving economic stability was key to attracting media investment and sustaining affordable television subscription services for citizens.

Speaking at a media briefing in Accra on Monday [Sept 29, 2025], the minister said a stable currency created a predictable environment that encouraged companies like MultiChoice to invest more in Ghana.

“What a stable currency does is not to make Sam George go and ask for reductions. It allows companies like MultiChoice to focus and plan and bring in more investment into your country,” he said.

He dismissed suggestions that entertainment services like DStv were luxuries, insisting they were also economic drivers. “The young man who takes care of his family because he runs a DStv viewing center and feeds his family from those sales deserves the ministry’s attention,” he added.

The minister emphasized that the government was committed to balancing citizen welfare with the sustainability of service providers. He said the three-month rolling review of subscription pricing would ensure fairness and responsiveness to changing economic conditions.

Mr Nartey George said the agreement with MultiChoice demonstrated the government’s commitment to stand by citizens.

“The message today is simple — the government of His Excellency John Dramani Mahama is on your side, and MultiChoice is a responsible business operating in Ghana,” he said.

He urged citizens to take advantage of the new offers starting October 1, 2025, and reconnect their Ghanaian decoders to enjoy upgraded packages and support local content production.