Speaking at the launch in Accra, the Chief Executive Offi­cer (CEO) of Budget Cash and Carry Ghana Limited, Nana Egyir Aggrey, said his outfit had made a name for itself as the leading dis­tributor of quality products such as the newly introduced product.

“Budget Cash and Carry has been in the Ghanaian market for the past 30 years and has made a name for itself as one of the lead­ing distributors of energy drinks in Ghana. We started as a trading company selling biscuits and tof­fees. Currently, we have renowned products such as Blue Jeans Ener­gy Drink, Dockers Energy Dink, and Halleluja Sparkling fruit juice. Our latest addition, Blue Jeans Vodka Mix, promises nothing but the best delight,” he said.

Mr John Yao Agbeko, the Chief Director of Ministry of Tourism, Arts and Culture, said, “On behalf of the Ministry of Tourism, Arts and Culture, we are very honoured to be part of the outdooring of this product. This product is timely in this month and we expect that it will be the preferred beverage for most events”.

“Budget Cash and Carry Ghana Limited has been a key support to tourism in Ghana. They have sponsored many festivals in Ghana and we hope they will continue with this new addition. The Blue Jeans family as well as other Budget Cash and Carry products are well known for their premium taste,” he said.