Mrs Elsie Addo Awadzi, Second Deputy Governor of the Bank of Ghana (BoG), has called on Rural and Community Banks (RCBs) to leverage growing digital technology to maintain relevance within the financial services sector.
She said commercial banks were riding on digital technology and the government’s digitisation drive to increase appeal among rural and local communities.
The Deputy Governor, who was addressing the 21st Annual CEOs Conference of the ARB Apex Bank in Ho on Friday, said the reach and acceptance of digital technology should encourage the RCB sector to re-strategise.
“Digital technology is redefining the financial landscape. Commercial banks now can reach communities cost-effectively using technology.
“That divide between what belongs to the RCB sector and the commercial banks are gone. There is no boundary in the financial market, and it’s a wake-up call for the RCB sector,” she stated.
Mrs Awadzi said customers would be forced to rethink the use of rural banks as commercial banks continued to break grounds in a space that was considered exclusively for RCBs.
She said RCBs must consider digital technology – an “enormous growth area,” and leverage their strengths in penetrating local communities, in seeking to revise strategies to add value to the products and services to suit customers.
“Repositioning RCBs means it’s essential to take stock of the strengths and weaknesses of the industry. Customers are driving innovation. They are asking for ways of banking that are more suitable and deliverable to their taste.
Any financial institution that has not adopted digital transformation technology is clearly behind the curve. RCBs should endear to reorganize their business modalities to remain relevant,” the Deputy Governor added.
She said the government and its stakeholders recognised the place of RCBs within the nation’s financial security structure, and that the Ministry of Finance and the BoG would continue to support the sector to grow along the digital transformation path.
Mrs Awadzi said the government and the World Bank would work together to strengthen the Apex Bank to scale up and revive RCBs and help enhance technology exposure for the sector.
She urged management of the sector to “keep in mind the compliments and the risks,” and said with “strong governance, and strong risk management systems,” the risks should be mitigated.
Mrs Awadzi said RCBs would have to augment their capital base to be able to implement the appropriate systems and strategies.
She noted that several RCBs were yet to implement the BOGs 2018 cyber security strategy and that CEOs must ensure their institutions took the line.
She further said the BoG’s sustainable banking principles launched in 2019 should be embraced by RCBs, which are expected to use their lending power to promote clean and more environmentally sustainable ways of doing business.
The three-day conference was on the theme: “Positioning Rural Banking at the Center of Financial Services Delivery in Ghana – the Role of Stakeholders”, and brought together top management of the Apex Bank, the Bank of Ghana and other related financial institutions.