Known as the Pru Covered-19, the fund is to support new and existing customers of the company.

Operation
The innovative Pru Covered-19 benefit took effect from March 30, 2020 for existing customers and activated from the policy start date for new customers.

For the next 45 days, the benefit will provide Prudential Life customers with a COVID-19 cover under their in-force policies.

Due to the severity of the situation, there will only be a two-week waiting period for all new customers, but already existing customers enjoy the benefit once they hook up to it.

Benefits
Explaining the benefits of the fund, the Chief Executive Officer of Prudential Life Insurance Ghana, Mr Emmanuel Aryee, said it included a diagnosis benefit which paid a lump sum once a customer received an official COVID-19 diagnosis, a hospitalisation benefit due to COVID-19 that provides the customer with daily cash pay-outs for up to 30 days, and a death benefit that pays a lump sum to the customer or their beneficiaries as a result of a COVID-19 related to death.

Mr Aryee said “At Prudential, we take pride in providing vital products and services that make people feel secure and comfortable in the face of uncertainty.

“In these extraordinary times when we face adversity, our work is even more critical. We prioritise the safety of our clients and their families, and we are demonstrating this with the introduction of the Pru Covered-19 benefit. This is Prudential’s contribution to alleviating the impact of the pandemic on Ghanaians.”